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THE WAR ZONE\u00a0<\/b><\/p>\n
You will hear me say it over and over again.<\/p>\n
You\u2019re doing the same as every other salon is doing, before and afters, specials, discounts and rubbish posts no-one wants to see.<\/p>\n
Your salon is invisible to new clients.<\/b><\/p>\n
If you\u2019re stuck in ‘Salon Owners Ground Hog Day\u2019<\/b>, then you need to DO SOMETHING<\/b> to change what you’re \u00a0doing.<\/p>\n
I believe you need to be able to ATTRACT\/CONVERT\/DELIVER<\/b> to take your salon from mediocre to extraordinary.<\/p>\n
Here\u2019s some of what you should be working on:<\/p>\n
ATTRACT:<\/b> new high paying clients not bargain chasers.<\/p>\n
CONVERT:<\/b> them into raving fans so they\u2019re loyal to your brand.<\/p>\n
DELIVER:<\/b> remarkable service and get referrals on tap.<\/p>\n
Start with building your Salons Authority<\/b> as clients are more savvy these days and want to go to \u2018the salon expert\u2019.<\/p>\n
A clear goal to get you to 30% and higher takings this year. The key to how many clients you need, who they are and how do you find them, will result in more money in your till.<\/p>\n
Learn \u2018HOW<\/b>\u2019 to post to get you more clients, but also on making sure you have accountability systems to track that those posts and adverts get done correctly and consistently.<\/p>\n
Branding your salon is a MUST to get prospective clients to believe in your story.<\/p>\n
Then you need to work on your \u2018CORE STORY\u2019<\/b>. As you are aware old style marketing just doesn\u2019t cut it with the new savvy client.<\/p>\n
You need to learn how to get clients to stay loyal to you and also learn the secrets to getting clients to visit more often. This keep in touch strategy can increase takings by a whopping $50,000 in a year.<\/p>\n
Client Satisfaction Mastery<\/b>\u2026 where you focus not only on \u2018HOW\u2019 to do a great consultation, but also on making sure you have every step of the client journey mapped out.<\/p>\n
One of the keys to getting your salon to earn MORE while you are working LESS is the \u2018Remarkable Service\u2019<\/b>\u2026 you\u2019ll be able to grow your salon and up your income, without adding any more hours to your day<\/p>\n
Once you have plugged all the major leaks in your salon then you\u2019ll be ready to multiply your success and crank up your team\u2019s results. Master the art of Team Meeting,<\/b> gelling everything together.<\/p>\n
Any one of these things can move the needle immediately for your salon, and my experience is that ONE <\/b>of these is going to resonate with you and stand out as the BIG<\/b> opportunity for your salon.<\/p>\n
Interested to learn how to break that Salon Owners Ground Hog Day<\/b>????<\/p>\n
Comment WARZONE<\/b> \u00a0and I will send you some great info and some awesome videos to get your new journey off to a flying start.<\/p>\n","protected":false},"excerpt":{"rendered":"
Too many salon owners are just treading water. THE WAR ZONE\u00a0 You will hear me say it over and over again. You\u2019re doing the same as every other salon is doing, before and afters, specials, discounts and rubbish posts no-one wants to see. Your salon is invisible to new clients. If you\u2019re stuck in ‘Salon Owners Ground Hog Day\u2019, then you need to DO SOMETHING to change what you’re \u00a0doing. I believe you need to be able to ATTRACT\/CONVERT\/DELIVER to take your salon from mediocre to extraordinary. Here\u2019s some of what you should be working on: ATTRACT: new high paying clients not bargain chasers. CONVERT: them into raving fans so they\u2019re loyal to your brand. DELIVER: remarkable service and get referrals on tap. Start with building your Salons Authority as clients are more savvy these days and want to go to \u2018the salon expert\u2019. A clear goal to get you to 30% and higher takings this year. The key to how many clients you need, who they are and how do you find them, will result in more money in your till. Learn \u2018HOW\u2019 to post to get you more clients, but also on making sure you have accountability systems to track that those posts and adverts get done correctly and consistently. Branding your salon is a MUST to get prospective clients to believe in your story. Then you need to work on your \u2018CORE STORY\u2019. As you are aware old style marketing just doesn\u2019t cut it with the new savvy client. You need to learn how to get clients to stay loyal to you and also learn the secrets to getting clients to visit more often. This keep in touch strategy can increase takings by a whopping $50,000 in a year. Client Satisfaction Mastery\u2026 where you focus not only on \u2018HOW\u2019 to do a great consultation, but also on making sure you have every step of the client journey mapped out. One of the keys to getting your salon to earn MORE while you are working LESS is the \u2018Remarkable Service\u2019\u2026 you\u2019ll be able to grow your salon and up your income, without adding any more hours to your day Once you have plugged all the major leaks in your salon then you\u2019ll be ready to multiply your success and crank up your team\u2019s results. Master the art of Team Meeting, gelling everything together. Any one of these things can move the needle immediately for your salon, and my experience is that ONE of these is going to resonate with you and stand out as the BIG opportunity for your salon. Interested to learn how to break that Salon Owners Ground Hog Day???? Comment WARZONE \u00a0and I will send you some great info and some awesome videos to get your new journey off to a flying start.<\/p>\n","protected":false},"author":2,"featured_media":10854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[115,80],"class_list":["post-8630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-salon-marketing","tag-salon-business","tag-salon-solutions"],"yoast_head":"\n