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{"id":9249,"date":"2018-11-16T08:30:32","date_gmt":"2018-11-16T08:30:32","guid":{"rendered":"https:\/\/lifestylesaloncoach.com\/\/?p=9249"},"modified":"2022-12-15T15:11:07","modified_gmt":"2022-12-15T15:11:07","slug":"the-5-biggest-challenges-that-salon-owners-face","status":"publish","type":"post","link":"https:\/\/lifestylesaloncoach.com\/the-5-biggest-challenges-that-salon-owners-face\/","title":{"rendered":"The 5 Biggest Challenges That Salon Owners Face\u00a0"},"content":{"rendered":"
When you’re a salon owner, it’s easy to feel as if the problems your salon faces are unique. You’re so immersed in your daily duties and issues that you may fail to recognize that your major problems are essentially the same as what the competition is facing.<\/h2>\n
In 2019, many challenges salon owners face and how you respond to these challenges will make a big difference in how successfully your salon handles them.<\/p>\n
The Seven Challenges You’re Probably Fighting Right Now.<\/p>\n
1. Hiring New Employees<\/h3>\n
Hiring new employees is a challenge many salon owners have to deal with. Part of the difficulty relates to finding good trained staff, but it also has to do with the substantial costs of bringing new employees on board.\u00a0\u00a0With taxes, benefits, equipment, training, bonuses, etc, the cost of employing new employees is far greater than just the respected award wage. That’s a significant investment for salon owners that are typically strapped for cash. With salon owners taking on less apprentices over the last few years we are seeing a shortage of well trained staff now. The salons that reward and train their current staff will find it easier than other salons that do nothing.<\/p>\n
2. Increasing Profits<\/h3>\n
For salon owners with perhaps five to ten employees, increasing profits is the biggest challenge. There are any number of reasons, but usually it comes down to an inability to remain a low-cost business against the competition as your bills and wages rise you need to really take control of the numbers. Winging it at this level is dangerous<\/p>\n
3. Growing Revenues<\/h3>\n
Part of the difficulty with increasing profits is that many salons have found it hard to increase their revenues. The issue can’t necessarily be explained by a single root cause, because four things drive revenue: strategy, structure, people, and process. And many salon owners struggle in this area.<\/p>\n
4. Managing Cash Flow<\/h3>\n
Money problems in their various forms are top of most lists of salon owners woes, we all know that most salon owners hate maths and shy away from numbers.<\/p>\n
The good news is that cash flow issues are largely curable. Running a salon budget is very much like running a home budget, the key is finding one that fits your salon.<\/p>\n
5. Staying Energized<\/h3>\n
While it may not get as much publicity as Facebook marketing or staff shortages, staying energized and overcoming burnout are also big problem areas for salon owners. When the burnout sets in, the weariness with the hours and the results can lead to rash decisions about the business, including the desire to abandon it completely. Finding a pace that keeps the business humming without grinding down the owner is a challenge that comes early (and often) in the evolution of a salon owner.<\/p>\n
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