Salon marketing

WHY YOUR SALON IS LOSING MONEY

IT’S IMPORTANT TO GET YOUR STAFF TO 3X WAGE The reason I’m so adamant that your staff need to hit 3x wage is that you need to get your business to a level where it is actually financially viable and you have a good balance between the amount of clients you have and your staffing…

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WHY DID YOU START YOUR SALON?

For money? But you could make money by working for someone else, right? Like most salon owners you started your salon to do good work, give love to the clients, build a great team around you and of course have freedom……. This is important because………. Most salon owners lose sight of why they started their…

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The dirty truth of a salon owner turned coach!

As I stand here today I’m the fastest growing salon lifestyle coach in Australia, personally looking after over 150 salons and counting. I perform live on stage to passionate salon owners, I’m a #1 best selling author of ‘The Lifestyle Salon Owner’ (you can buy your copy from amazon here, cheeky plug) and I work…

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4 problems why your salon is not profitable

Being a salon owner in todays world is scary, with a lot of you struggling to cover bills and pay your staff correctly, and then there’s the added pressure of your cash flow being so tight, you’re desperate to get clients in your salon fast. You even resort to heavily discounting your prices to make…

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Is Your Salon Not Making Enough Money?

Is Your Salon Not Making Enough Money? Here’s How to Fix It! Of most of the salon owners I get to speak to, this is their number 1 issue. They work hard, have good working staff but at the end of the week there just doesn’t seem to be any money left over. So why…

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How to get your Facebook post from lookers to bookers.

Every client that leaves a salon and who is looking for another salon to call home does so because their current salon failed them in some way. They either didn’t achieve what they wanted or they left because they couldn’t fix their problem. So we know that if we can fix their problem or give…

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Why You Need To Make Your Salon Stand Out!

If your salon isn’t standing out from other salons in town then you’re perceived as just being the same as all the others.  That being said if you’re the same, clients can only judge you on price, and unless you are the cheapest salon in town this is NOT what you want to be known…

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Why most salons struggle to attract clients.

Are you finding it hard to attract new clients to your salon? Most of the posts that salons put out are turning the clients away, never to return again. ‘The old way of marketing’ does not work anymore! The “social media world” has changed this so all of us are now being exposed to THOUSANDS of…

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